The Latest from Storyware
SXSW Interactive is an overwhelming mashup of content, creativity and pure chaos. At an event with seventeen separate tracks, and thousands of sessions and speakers, just setting your schedule can you take you the better part of the day. But this year, no matter what track you’d chosen, or which session you found yourself in, you were almost sure to hear the word “storytelling” – not always marketing, not branding, not even web design or UX – storytelling.
Will holograms or some kind of 3D interface disrupt our screen-driven world? Will iOS and Android soon become relics of another time similar to Sega and Atari? We’ll have to wait and see… But I do know that pretty soon we’ll be moving away from this and as a creator of things on the web, I cannot be more excited.